Flower Trends in the News

Trends are the evolution of consumer preferences. Those preferences are driven by individuals’ personal needs and aspirations. Flower trends impact all aspects of a floral purchasing experience. Here we share information advancing the evolution of the trends so that we may be more responsive to the ever-changing desires of consumers.

	Gorgeous white Avalanche+ roses set the scene at Kris Jenner’s spectacular 60th birthday party in Los Angeles. The Jenner’s party was decorated with Avalanche+ in Roaring Twenties style by Jeff Leatham. See more at DummenOrange.com!
	Wedding Ideas magazine shows brides just how important flowers are in making their wedding truly special in this 2015 flower trends article.
	Brides magazine shares 2016 wedding dress trends! Feathers! Plunging necklines! 3D florals! The Spring 2016 bridal runways were rife with trendy details that all brides will adore. See them here!
	The Color Marketing Group (CMG) has released their forecast for spring/summer 2016 colors! And they are heavy toward red undertones that include pinks and purples!
	AIFD Symposium 2015 included an inspiring wedding presentation by Katie McCormick-Kharrat AIFD and Philip Rice AIFD- see the photos! Plus check out the many galleries from all of the presentations from Journey Denver 2015 AIFD Symposium!
	Stunning beauty, an all-white wedding. This MODWEDDING share reminds us that the all-white wedding is timeless. White roses and white hydrangea, does it get any more classic?
	You will love these Philip Ficks photos of a gorgeous midnight garden wedding on theknot.com!
	Here’s the perfect way to build the perfect canvas for a flower masterpiece! Oasis Floral Foam Tiles make building flower walls easy! See the new how-to!
	Cascading wedding bouquets continue to grow in popularity with brides. Found this great article in the U.K. wedding magazine Wedding and Wedding Flowers.
	Fashion designer, Lucas Mejia shares his Pinterest board of fashion trends for 2015-16! Ohhhhhh the magic of color, texture and design!
	Pantone’s Fashion Color Report Spring 2015 color selections “move toward the cooler and softer side. An electric, ethereal mix of understated brights, pale pastels and nature-like neutrals take center stage.”
		The Accent Décor blog is full of fun and inspiring flower designs, including this design from Noonan’s Wine Country Designs with photography by Jodi Miller.
	What an exquisite decorating job by Karen Tran Florals in San Diego. See the image galleries at Karen Tran Florals for great inspiration!
	AMY MERRICK is a floral designer, writer and stylist based in New York City. Amy’s floral creations are inspired by the movement and texture often found in natural landscapes. Her table stylings are beautiful creations, she is truly an artist and designer. Her February blog post features this beautiful garden style bouquet and her web site if full of great inspiration!
	The new David Austin Wedding Roses Facebook page is full of wedding inspiration and ideas for flowers for 2015 weddings!!
	Bridal Guide shared a great gallery of rustic wedding bouquets that we think of as Modern Garden. The collection contained this stunning bouquet from Bloomin’ Bouquets in Atlanta!
	Marsala, Pantone’s color of the year, has just added more excitement for a jewel tone wedding. Regel, Rich and yes, "Majestic", this mixture of marsala, jewel tones, and pops of gold are so classic from Midwest Bride!
	Meredith Waga Perez from Belle Fleur in New York City creates refined, feminine arrangements with a modern sensibility. Her creations focus on European blooms and, according to Perez, “The color palette remains monochromatic and the silhouette is clustered and robust.” See the Belle Fleur event gallery for some great inspiration!
	Color sells! But why? Joe Halldock’s Colour Assignment provides us insight! The GGS Greenhouse Blog explains how color impacts plant sells. Much here to better understanding the color preferences of your customers.
	International Women’s Day is gaining momentum in U.S. market. Flowers for Women’s Day gifts are being promoted and the Society of American Florists (SAF) has resources to help the industry push holiday sales.
	Love the ‘love table’! One of top rental items for weddings, the Love table, pops when decorated with a Kaleidoscope theme! More decorated Love tables at DesignDawgs.net!
	Creative inspiration from The Special Event 2015 Tabletop Galleries!
	The Special Event 2015 proved once again to provide rejuvenation and inspiration! Creative juices and energy were recharged and TSE attendees left with more passion and great ideas. Here we share some inspiration for great flowers and their impact at events.
	Elegant Wedding Invites shared their top 10 wedding colors palettes ideas for 2015. Do you have creative flowers to match?
	The Event Gallery at GBS Linens is always full of inspiration. See the great tablescapes and let them inspire you!
	Love this behinds the scenes video from Out of The Garden in North Texas as they produce this bride’s dream photo shoot!
	A.J. Schep and Ricky Fransz publish two trend in-depth trend publications annually. Here is a sneak peak of the 3House Productions Spring Summer 2016 Trendbook.
	Dallas Market’s The Source reports ‘earthy and global’ as the main influence in product trends, fitting in nicely with Flower Trends Forecast 2015 predictions for event floral décor. See the The Source product trends. Visit Page 52 for details.
	SAF’s About Flowers Blog shares Christmas Flower Trends for 2014!
	Right in step with the Majestic theme, this rich bouquet of California cut flowers is featured on the California Cut Flower Commission web site.
	Flower Trends Forecast to exhibit at The Special Event, January 7-8, have you registered? Download the mobile app for TSE 2015!
	Catering Magazine is keeping up with what’s hot in floral and sharing Flower Trends Forecast 2015 to leading foodservice and event professionals!
	2015 Pantone Color of the Year: Marsala. Video.
	Good Gracious Events was featured in Special Events magazine, the Good Gracious Events web site galleries contain lots of trend inspiration!
	From Victorian times till today, the trousseau also has consisted of brand-new outfits to see a woman through her wedding, honeymoon, and newlywed days. Seems like all those outfits (or bicycles) should be accessorized with flowers! See the NY Times Runway Blog!
	The Sherwin Williams 2015 color trend forecast and videos are available. Be inspired by these color trends!
	The Catalina Bowl from Syndicate Sales is a featured container in the Kaleidoscope theme from Flower Trends Forecast 2015! The clean lines of the Catalina Collection help create the tailored look of Kaleidoscope. See the full line.
	We absolutely love the classier bridal fashion and wedding décor trend as well as the modern take on old world elegance! See the bridal dresses from Bridal Fashion Week 2015 on the Lush Fab Glam blog!

	Demand for baby’s breath has been way up and we think we know where it is going! See how Vanguard Events decorated the Dreambuilders’ Ball benefitting Seattle’s Virginia Mason Medical Center.
	The world of color and color trends directly impact flower trends. Here is a fresh perspective on 2014 color trends from the Shutterstock blog!
	Tantawan Bloom in New York City creates amazing floral décor for events, their online portfolio is inspiring!
	Gala in the Garden at the San Diego Botanic Garden is the Garden’s most successful fund raiser of the year. Rene Van Rems shares an inside look at how as forty volunteers decorate the Gala in the Garden.
	Here’s a tool to inspire you when you are struggling with finding the right term for a color. Created by Ingrid Sundberg, a writer and children’s book illustrator, this infographic chart helps with color names for you to use with clients.
	Here’s a Pinterest Board full of wedding bouquet inspiration! The board from Jessica S’s utterphaylia even features a beautiful cascade created by Tom Bowling and featured in the September issue of Flowers&.
	Our friend,Leanne Kesler from Floral Design Institute shares fall color trends at Flower Factor, a lifestyle blog from www.AboutFlowers.org.
	Looking for event glassware, your IFD Distributor has a full selection including the Grandeur Glass Collection from Syndicate Sales.
	The flower décor we create become important connections to our clients, their families and their guests. Let these wedding flower trends from The Knot inspire you…. Great garden looks, garlands and romantic combinations to stir the emotions.
	Hundreds of spectators, including industry professionals and members of the public, dropped into a hotel ballroom turned design room/dance club to watch 25 floral designers compete for the Sylvia Cup at the SAF convention. Congratulations Jacob McCall, AAF, AIFD, FSMD!
	Accent Décor shares their TOP 10 BEST SELLERS + TRENDS from this summer's market season are live on the blog today! We are very excited to share with you, so come take a look at what to expect this fall and winter!
	AIFD Symposium 2014 has produced yet another whirlwind of great design ideas from leading floral designers. Page through the AIFD Symposium Facebook Photo Album and receive a blast of inspiration!
	Purples are so popular with brides and for events today. The rich shades of violet and purple are intense and enchanted. Florigene ‘Moon Carnations’ provide us the impulse and color to make magic! Visit the Florigene photo gallery for inspiration and ideas for your next purple event!
	From our friends at Strictly Tables and Chairs in the U.K. comes a great list of 50 popular wedding themes. Great inspiration for your next consultation!
	Vintage turquoise and red anchor the color palette for this new wedding trend board from Smithers-Oasis. See the Oasis accessories that can help you pull off this trending look!
	From the Fancy Pants Wedding blog we found this cheery yellow wedding. Congrats Brittany and Nico and thank you for sharing your day!
	The AIFD 2014 Symposium “Transition Transformation” will be held July 3-7 in Chicago and will be one of the great floral trend design learning opportunities of the year. IFD member, Kennicott Brothers is one of this year’s Gold Sponsors for the Symposium and the following Flower Trends Forecast sponsors are also sponsors for AIFD 2014 Symposium; Accent Décor, Design master, Garcia Group, Smithers-Oasis and Syndicate Sales. Thank you sponsors for making Symposium possible!
	Create an ‘Exotic Breeze’ on a budget for your next event. Syndicate Sales shows us how to create a big look on a budget in this Syndicate Studio video!
	Plenty of inspiration to be found in the image galleries of Gassafy Wholesale Florists on their Pinterest boards!
	The cascade bridal bouquet is back, here Syndicate Sales shares a how-to video using pastel roses in popular powdery shades!
	Some great Prom flower trends from Floral Design Institute!
	Smithers-Oasis has released their 2014 Color Trends. Get ready for those upcoming weddings with the color trends and see the new Oasis Spring Glass great for events.. Flowers make the wedding!
	Five trendy bouquets from Oregon Bride. Can you love Vintage Tropical, we can!
	The new Modern Glass line from Syndicate Sales is great for event designs and make a perfect upgrade sale for daily orders. Syndicate Studios shares an easy design with mechanics that make it even easier.
	Sarah’s Florist in Houston brings us a beautiful video of current bridal flower trends, including more color of the year, radiant orchid!
	What's blooming this wedding season?... See what The Knot picked for the top wedding flower trends this year! Thank you Millie and Syndicate Sales for the insight!
	Preston Bailey shares some fabulous floral archways on his blog. Flowers make the best inspiration and create the atmosphere that reflects the bride.
	The dresses and the flowers are the foundation of how a wedding feels and appears. Here the Floral Design Institute professionals provide insight to the 2014 wedding season trends.
	Megan Carollo at the Flower Bar in Scottsdale has put together a lovely Pinterest board of 2014 Wedding Trends. View her trend board that includes this image from stylemepretty.com.
	The January issue of Florist Review includes the release of the 2014-2015 "American Floral Trends Forecast".
	Joseph Massie is the UK's youngest creative talent working with fresh flowers, plants, and botanical materials. Winner a record five consecutive RHS Chelsea Flower Show Gold Medals and Best in Show Awards will leads demonstrations and a hands-on session at Cut Flower Wholesale, Jan 31 - January 2nd.
	Flower trend forecast photographer, David Kesler, and his wife LeAnn share which flowers lend themselves to featuring pantone color of the year radiant orchid
	Award shows often provide great ideas for wedding decor and menus. This years Golden Globes Awards follow the 2014 Revival trend. See here
	Flower Trends Forecast 2014 has been released. Dont miss all the latest trend information! View confetti, grand lodge, revival, and aqua culture.
	Wedding Planner Magazine shares flower trends for 2014 from Gail Pabst at Kennicott Brothers! Get your free online copy!
	Pantone has released the Fashion Color Report for Spring 2014 and Radiant Orchid is the color of the year! See the report summary here!
	Kevin Ylvisaker, AIFD, CFD, PFCI, CAFA provided the floral industry with an overview of color trends for 2014 at The Floral Distribution Conference is Miami. Kevin identified eight color palettes that will be popular in 2014. In addition, Kevin shared information on other emerging trends and consumer buying trends. Click here.
	Bill Schaffer and Kris Kratt provided a sneak peak for the Flower Trends Forecast 2014 when the updated the 2013 forecast themes at the SAF 1 Day Profit Blast in Atlanta. Summary
	The new Champagne Collection of containers from Syndicate Sales works great with many of today’s popular wedding colors and themes. See the collection and how to make this upscale shabby chic style arrangement.
	You copy of Flower Trends Forecast 2014 will be available at The Special Event in January in Nashville! Here is your link to your complimentary Tradeshow Pass!
	Go to the floral design heart of Europe, gather the latest looks from Australia and New Zealand, pick up tips from the USA. If you really need to be leading edge and don’t mind paying for some top rate trend and how-to design tricks, Tricia Legg is editor, Floral Design Magazine is published by floralartmall.com. See the July issue for free.
	From blending technology in the garden with 'Fingertip Gardening', to integrating 'Smart Gardening' into your work space, finding balance is the main garden trend spotted for 2014. From Garden media group comes the 2014 Garden Trends Report.
	The word ombré (äm-brae) is French for shaded. It is also the term used for a dip-dyed effect on fabrics, which has grown into this year’s wedding phenomenon. It has the softness of watercolors and the elegance of a couture design. It can be subtle with pastels or rich with jewel tones, which allows your creativity to really shine through. The ombre wedding at MavenBride.
	“This season, consumers are looking for a state of thoughtful, emotional and artistic equilibrium,” said Leatrice Eiseman, executive director of the Pantone Color Institute®. “While this need for stability is reflected in the composition of the palette, the inherent versatility of the individual colors allows for experimentation with new looks and color combinations.” Pantone Spring Fashion Report.
	IFD Trend Designers Bill Schaffer, AIFD, PFCI and Kristine Kratt, AIFD, PFCI will present a trend ‘how-to’ session at SAF’s 1 Day Profit Blast, Oct. 16th in Atlanta. Get all the information on this affordable education session at safnow.org.
	Nordlie’s Fall Wedding Show hightlights new trends in wedding flowers! Lots of ideas for selling fall and winter brides at Nordlies!
	Society of American Florists (SAF) Members can take advantage of the new marketing materials aimed at the event, wedding and party business. The campaign is designed to promote florists’ expertise at events as well as show how flowers are essential to any party. Members can access the materials here. For SAF membership information visit SAF.
	‘Purple Inspiration’ is one theme Get inspired! See all the ‘Inspiration’ images at http://www.inspirationby.nl/
	Here are some of the flowers we expect to see in IFD’s Flower Trends Forecast 2014. The 2014 Trends Forecast and Video are being prepared now!

	AIFD National Symposium, Passion, created many trend ‘take home’ moments! Check out the picture gallery on the AIFD Facebook page! A variety of DVDs from the Symposium are available for purchase on the AIFD web site
	Pensées élégantes has a Facebook photo album that is one of the best wedding flower trend collections anywhere. Full of great wedding designs from Europe’s best! Click here to link to the album.
	From Dallas Market Center’s, The Source, comes a trend overview covering the major market categories. Link to the. Link to the PDF
	Francis Bailey, who has done creative direction for HGTV and Country Living magazines, shares her insights into Home Décor Trends at GoodHousekeeping.com.
	In the latest issue of The Professional Florists from MFA, Robbin Yelverton, AAF, AIFD, CF, PFCI from Blumz….. by JR Designs identifies 13 current trends in wedding décor! See the article here
	Susan Frost ceramics are inspired by Danish design, the South Australian artist is currently in color relationships; “I use 13 colors and it is fascinating to see how they can change depending on what I pair them with. For instance I have a pink that is quite warm when next to orange, but really bright when put with yellow or navy blue.”
	From TrendHunter.com. the world’s largest, most popular trend community, comes their Top 20 Trends in 2013 Forecast, a 2013 trend report from Trend Hunter! View
	The Wildflower Team always puts together incredible collections of linens, The company founded by Youngsong Martin always impresses with their offering of linens and shares great ideas and themes on their gallery pages.
	Nordlie’s Wedding Show produces great images of popular wedding flower trends!
	Daniera ter Haar and Christoph Brach work on self initiated and commissioned projects in their Eindhoven based studio, together they are Raw Color. The studio was commissioned to develop new color schemes for the woven ribbon of the spanish design label Santa & Cole. These ribbons are wrapped around a steel frame to become the lampshades of the existing Trípode series.
	Lifestyles are shaped by the environment and pressures that surround our lives, the Garden Media Group has released the 2013-14 Garden Trends Report. In this month’s Florists Review see how 14 top influences are shaping the lifestyle choices people make and think about the implications for event flower decorations!
	Gold is the rage for those who truly want “something different.” See how gold is captivating more brides!
	Managing an event or part of an event is a vital component of being a leading event flower provider. EventChecklist.net is a compilation of tips, guides and advices about event planning management. Take advantage of Arwin Adriano’s articles and blog!
	The gerbera daisy is one of the most impactful cut flowers and is recognized by a wide variety of flower enthusiasts and buyers. For inspiration on how to use gerbera daisies for greater impact visit ColouredByGerbera.com. AN inspiration site made possible by: The Dutch Gerbera growers, united in the national Gerbera commission of LTO Groeiservice Breeders Scheurs, Terra Nigra, Florist and Preesman Flower Council of Holland
	Keeping up with new styles of vessels for flowers is a must if you want to stay trend current. This video keeps you up to date with all the new glass profiles recently introduced by Oasis Floral Products.
	Need a Facebook friend to keep you in touch with fashion and flowers. Pensées élégantes will inspire you with regular post of flower and fashion trends! The Pensées élégantes photo collection is like a trend seminar!
	A great mix of vintage and modern flower styling is very appealing to many brides this year. The style pictured here is the evolution of the black, yellow and white theme. Floral Design Institute has released their Wedding Trends for 2013 video. Thank you Leanne and David!
	Bill Schaffer blogs about how he and Kris became involved with the Flowers Trend Forecast and how the Forecast comes together!
	Saying a magazine presents 3D objects in a 2D format is akin to saying water is wet. But Marie Claire’s latest accessories spread “Pop Idols” elevates this method in a way only comparable to Andy Warhol, sans the mass commercialism. Trendland.com links us to this showpiece of new handbags and vivid colors.
	From the Michigan Floral Association came a great article on flowers for the groom! At MFA's Great Lakes Floral Expo, March 1-3, Jacque Sir Louis, Smithers-Oasis will present Wedding and Consumer Trends! More info * PDF
	Syndicate's wildly popular, trend forward collections include the Vintage Bottle Collection. These vintage bottles are perfect for the Heirloom theme and come in great vintage color hues. Click here to see some great ideas on how to use this collection to surpass your clients expectations!
	IFD Distributors are commited to supplying more than just great flowers, we provide great information and ideas to keep our customers trend savvy! Check out our picture gallery video from the Special Event.
	Flower Trends Forecast 2013 receives a warm welcome at The Special Event Show. (Click to view PDF)
	Special Event Show Booth Designs
	Special Event Show Booth Designs
	The Color Mint wedding trend page on Pintrest highlights trending 'mint' colored wedding items. The go to colors with mint appear to be peach, pink and orange. View on Pintrest
	Grazia editor Katherine talks us through the hottest fashion trends you need to be looking out for in 2013. Why fashion trends? As Katherine describes what's hot in fashion see how quickly you can think of ways to apply the trend to a party table scape done with flowers!
	Lee Eiseman shares some vital information on how to become a color consultant. Learn about color psychology and trends. Lee speaks this month at the 2013 Flower Trend Summit on January 21 and 22 in Dallas
	"Ranomi" is a splendind golden - yellow spray chrystanthemum named for Olympian Ranomi Kromowidjojo was bred and introduced to the market this month by Deliflor Chrysanten. Article. Images
	The full Floral Trends Forecast video will be released on January 1, 2013 but here is a preview of the major trends that will be detailed in the full report.
	Are you using flowers to inspire new beginnings, prosperity or gratitude? Flowers are the emotional connectivity that allows events to flow with the messages that we aspire to. Jayme Barrett reminds us to use the power of flowers for inspiration and motivation.
	Pantone Revelas Color of the Year 2013: Pantone 17-5641 Emerald, a lively, radiant, lush green.
	2013 Flower Trend Summit is a 2 Day Forum on embracing CHANGE and SET TRENDS for the floral industry. Guest speakers; LEATRICE EISEMAN – the Color Trend expert from Pantone Institute; TOMAS DE BRUYNE – a world renowned floral de-signer and a European Color Trend analyst from Belgium; and HITOMI GILLIAM AIFD – a floral educator and color trend analyst from Canada. Click to view PDF
	Pantone Color Trends for 2013.