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Flower Trends in the News

Trends are the evolution of consumer preferences. Those preferences are driven by individuals’ personal needs and aspirations. Flower trends impact all aspects of a floral purchasing experience. Here we share information advancing the evolution of the trends so that we may be more responsive to the ever-changing desires of consumers.

Pastels

Indulgent Pastels for 2020

Hushed-colored flowers in lavenders and pinks with lacy and airy foliages create the feminine textures of black tie + barefoot.  The pastel palette for 2020 is grayed and airy and full of soft hues and indulgent textures.  Rock My Wedding UK shared this romantic and relaxed wedding!  See the pictorial!


Flower Trends Forecast: A Publication of International Floral Distributors, Inc. (IFD)
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